Search Engine Optimisation (SEO)
Social Web Strategy - Expert SEO Services Provider in Ireland
Why Choose Social Web Strategy SEO Services?
Local
Expertise
We understand the nuances of the Irish market. Our local team is well-versed in the culture, preferences, and behaviours of Irish consumers.
Data-Driven
Approach
We conduct in-depth keyword research to identify long-tail keywords with low Keyword Difficulty (KD) and high search volume. This ensures you're targeting the right audience.
Improve
Visibility
SEO is one of the most effective digital marketing strategies for increasing your website's visibility online. We increase your organic traffic with comprehensive SEO strategies that produce 100% quality traffic, high conversions, and positive ROI in ireland.
Drive More
Clicks & Calls
Our affordable SEO solutions empower your business to draw in highly convertible traffic, transforming them into loyal, paying customers. Additionally, we assist in boosting website traffic, resulting in an enhanced return on investment, accompanied by increased clicks and inquiries.
Increased Sales
SWS professional search engine optimisation services enable you to target your potential customers to convert them into regulars. More customers landing on your website means more chances to sell to them and boost your sales.
Get Long Term ROI
While a budget-friendly search engine optimisation agency may offer swift results, it often falls short in maintaining a sustainable positive return on investment (ROI) over the long term. On the other hand, we specialise in customer identification, precise targeting, and the development of strategic approaches aimed at converting them into high-value clients. Our focus is on ensuring a lasting and profitable ROI.
Want to Boost Your Online Presence and
Drive More Traffic to Your Irish Business?
Our Affordable Search Engine
Optimisation (SEO) Services
customers search for information related to your industry?
If so, you’re missing out on valuable opportunities to grow your business. Search engine optimisation (SEO) is essential for any business that wants to be visible online. But with Google’s algorithms constantly changing, it can be difficult to keep up.
That’s where SWS comes in. We’re a professional SEO agency that can help you improve your search engine ranking and boost brand awareness. We work with you every step of the way, from understanding the latest trends and best practices to optimise your website for all major search engines, including Google and YouTube. Accelerated Mobile Pages (AMP), Local search ranking, Technical SEO, Content optimisation.
Local SEO
Services
As a small business owner, it’s essential to attract search traffic from your specific geographic region rather than distant locations. Our expertise lies in assisting you with various local SEO tasks, which encompass optimising your Google My Business Page, enhancing your presence on local directories, and refining the geographic optimisation of your website.
Whether your potential customers are conducting swift local searches to discover businesses in their vicinity or searching for industry-specific information, our services are designed to boost your online visibility. We specialise in targeting local audiences, making it effortless for them to locate your business when they are in your area.
Technical SEO
Services
With SWS’ cost-effective technical SEO solutions, we enhance your website’s visibility to search engines like Google, enabling them to discover, crawl, rank, and index your web pages effectively. Our primary objective is to elevate your online presence, enhance your position on search engine results pages, and ensure that you’re discovered ahead of your competitors. We meticulously audit your web pages, ensuring they feature the appropriate meta tags to optimise your images and videos for the most favourable search outcomes.
We handle all technical intricacies, including:
- The elimination of redundant content.
- The implementation of an XML Site Map.
- The establishment of Canonical URLs.
- The improvement of Core Web Vitals.
Furthermore, we routinely conduct audits to guarantee that your web pages are free from errors, thereby preventing sluggish web performance and subpar user experiences. Our services encompass rectifying obsolete or broken links, establishing canonical URLs, optimising your XML sitemap, and much more.
On-Page SEO
Services
This includes not only your blog posts dedicated to specific topics but also the pages explaining the fundamental services provided by your business.
We’re dedicated to ensuring that your on-page SEO is impeccably fine-tuned. We assist you in crafting ideal content that emphasises the crucial keywords and search terms vital to your business. We also optimise your HTML code to maximise visibility in searches for these pivotal terms.
Our cost-effective on-page SEO services are designed to concentrate on pivotal headlines, assist in creating highly relevant content to boost search traffic, and aid in constructing dedicated landing pages to showcase your content effectively.
Link Building
Services
We specialise in cultivating these crucial links to enhance your authority, presenting a compelling case to both search engines and your target audience. It demonstrates that you possess the expertise and credibility they seek in your specific field.
Beyond elevating your search ranking, link building bestows an array of advantages, including:
- Strengthens your overall domain authority.
- Expands your website’s visitor count by directing more traffic through referrals.
- Improve the visibility of your brand, ensuring it stands out and catches the attention of potential customers.
- Enhance your brand’s image with support from reputable websites.
Our Search Engine
Optimisation (SEO) Packages
Here’s a breakdown of our pricing structure for search engine optimisation services:
SEO Essentials
- SEO Audit (5 Pages)
- SEO Strategy (For 2 Pages)
- Keywords Included (4)
- Backlinks Included (10)
- SEO Optimisation For Articles (5 Articles)
- Optimised Header Tags (Ex. H1s)
- Image Optimisation With ALT Text
- Website Speed Optimisation
- Keyword Research & Selection
- Google Search Console Setup
- Google Analytics 4 Setup
- XML Sitemap Creation & Submission
- Robots.txt Optimisation
- Custom 404 Error Page Setup & Optimisation
- Schema Implementation (JSON-LD)
- Ongoing Competitor Reports
OptiRank Pro
- SEO Audit (10 Pages)
- SEO Strategy (For 5 Pages)
- Keywords Included (8)
- Backlinks Included (15)
- SEO Optimisation For Articles (8 Articles)
- Optimised Header Tags (Ex. H1s)
- Image Optimisation With ALT Text
- Website Speed Optimisation
- Keyword Research & Selection
- Google Search Console Setup
- Google Analytics 4 Setup
- XML Sitemap Creation & Submission
- Robots.txt Optimisation
- Custom 404 Error Page Setup & Optimisation
- Schema Implementation (JSON-LD)
- Ongoing Competitor Reports
SEO Dominator
- SEO Audit (15 Pages)
- SEO Strategy (For 10 Pages)
- Keywords Included (12)
- Backlinks Included (20)
- SEO Optimisation For Articles (12 Articles)
- Optimised Header Tags (Ex. H1s)
- Image Optimisation With ALT Text
- Website Speed Optimisation
- Keyword Research & Selection
- Google Search Console Setup
- Google Analytics 4 Setup
- XML Sitemap Creation & Submission
- Robots.txt Optimisation
- Custom 404 Error Page Setup & Optimisation
- Schema Implementation (JSON-LD)
- Ongoing Competitor Reports
Frequently Asked
Questions About SEO
What is SEO?
SEO stands for Search Engine Optimisation. It is a set of strategies and practices aimed at optimising a website or online content to improve its visibility and ranking on search engine results pages (SERPs). The main objective of SEO is to increase organic traffic (non-paid traffic) to a website.
What is an SEO Audit?
An SEO audit involves comprehensive analysis of performance of a website with regard to search engine optimisation. The primary purpose of an SEO audit is to identify strengths, weaknesses, and opportunities for improvement in order to enhance the website’s visibility in search engine results.
What are keywords in SEO?
In SEO, keywords are specific words or phrases that users type into search engines when searching for some information about products or services. These keywords play a crucial role in search engine optimisation because search engines use them to determine the relevance of web pages to a user’s query.
What do you mean by link building / backlinks in SEO?
Link building, also known as backlinking, is a crucial aspect of SEO (Search Engine Optimisation). It involves the process of acquiring hyperlinks from other websites to your own. These links, known as backlinks, are essentially votes of confidence or trust from one site to another. Search engines view these links as signals of the credibility, authority, and relevance of a website. They play a significant role in determining a website’s overall ranking in SERPs.
What is included in SEO Strategy?
SEO strategy involves improving a website’s search engine rankings in order to capture more organic traffic. This plan is based on a number of foundational pillars, including technical SEO, content strategy, on-page SEO, backlinks, user experience, and trust.
How often should I update my SEO Strategy?
The frequency of updating your SEO strategy depends on various factors, including changes in the industry, search engine algorithms, your business goals, and the competitive landscape. While there’s no fixed timeline, it’s generally recommended to review and update your SEO strategy regularly.
How does local SEO differ from technical SEO?
Local SEO and technical SEO serve distinct roles in optimising a website’s visibility. Local SEO concentrates on enhancing a business’s presence in localised search results, emphasising geographic relevance through strategies like Google My Business optimisation, local citations, and targeting location-specific keywords. On the other hand, technical SEO focuses on the technical aspects of a website, ensuring an optimised site structure, efficient crawling and indexing, and top-notch performance. It involves refining HTML tags, addressing issues like duplicate content and broken links, and prioritising mobile optimization. Combining these two facets ensures a well-rounded SEO strategy, encompassing both local targeting and a technically sound website foundation.